Jasper AI vs Copy AI: Which is the Best AI Writing Software in 2022?

Jasper AI and Copy AI are two popular AI writing assistants used by content marketers to generate more content in less time.

In this 'Jasper vs Copy AI' article, we'll compare these two software in terms of content quality, ease of use, features, templates, pricing, pros & cons and more to help you choose the better of the two.

In this article, I am going to compare two of the most popular AI copywriting tools - Jasper AI and Copy AI that can help you decide which one to choose to write high-quality content at scale.

The Jasper AI vs Copy AI will compare both these tools in terms of features, support with third-party tools, customer support, tutorials & guides, ratings & reviews, pros and cons, pricing and more.

Let's get started.

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How to Choose the Best AI Writing Tool?

Before we begin comparing both the AI tools - Jasper.ai vs Copy.ai, let's first look at the things to take care of before finalizing the best one.

1. AI writing tool should be able to write unique content.

One question that my readers often ask me is whether AI tools can write unique content free from plagiarism. I have checked most of these AI tools including Jasper AI and found that they indeed are able to generate high-quality unique content.

Some tools also offer an in-built plagiarism checker that takes care of duplicate content. If you're still not sure, you can always make use of the third-party free plagiarism checker tool to check for duplicate content.

2. AI content writing tools should be able to help you write faster.

If you're like most content writers, you're always looking for ways to write faster. After all, the more content you can produce, the more money you can make. AI content writing tools can help you write faster by automating some of the tasks that you would normally have to do manually.

For example, they can help you research topics and come up with ideas for articles. You can generate blog niche ideas, blog outlines, blog intros and conclusions to write blog posts with the help of AI.

3. AI content writing tools should be able to help you write better. 

Let's face it: not all of us are great writers. Some of us need all the help we can get. AI content writing tools can help you write better by giving you feedback on your writing. With time, they get accustomed to your writing style.

Plus, these AI tools offer great video tutorials and documentation & guides that can help you to use the tool in the most effective way. They also offer an in-built grammar checker that automatically checks for any grammatical errors in the generated content.

4. AI content writing tools can help you stay organized. 

If you're like most content writers, you have a lot of ideas floating around in your head. It can be hard to keep track of all of them. AI content writing tools can help you stay organized by keeping track of your ideas for you.

They can also help you keep track of your deadlines and progress. Most popular AI tools allow you to create folders to manage your content. This is especially helpful if you're working with multiple team members or projects.

So, there you have it. These are four good reasons to use an AI content writing tool. 

Now, let's see whether the two AI tools that we're going to compare have these abilities to help you generate good-quality content.

Why Use an AI Writing Tool?

So, why use an AI writing tool in the first place?

If you're a blogger, a content marketer, a digital marketer or an ad agency, you probably know the importance of producing high-qualityunique and engaging content for your online business. But it is not always possible to create quality content at scale.

When it comes to content writing, there are a lot of different options out there.

  1. You can hire a content writer, 
  2. You can use an AI content writing tool, or
  3. You can try your hand at writing your own content.

Hiring someone to write for you can be very expensive and finding a good quality writer from freelancing websites is like looking for a needle in a haystack.

So, probably the best option is to use an AI writing tool. If you're a content writer, there's a good chance you've at least heard of AI content writing software. These tools use artificial intelligence to help you write better, more engaging content that includes blog postsmarketing ad copiesproduct descriptionsstorieseBooks, social media content, emails and more.

Jasper AI vs Copy AI: A Comprehensive Review

In this comparison review, to find which one is better: Copy AI or Jasper AI, we will explore the following:

  1. Overview of both the tools - Jasper AI and Copy AI
  2. Features of Jasper AI and Copy AI
  3. Type of content both these tools are able to write
  4. Templates offered by both these tools
  5. Pricing Plans and Free Trials
  6. Pros and Cons
  7. Ratings and Reviews
  8. My Recommendations

Jasper AI vs Copy AI: Overview

Here is a brief insight on both Jasper.ai and Copy.ai.

What is Jasper AI?

Jasper AI Writing Tool

jasper ai overview

Jasper AI is an artificial intelligence based tool that takes user input and generates both long-form as well as short-form content to end writer's block.

It was formerly known as Conversion.ai then Jarvis.ai and now it is re-branded as Jasper AI. Dave Rogenmoser is the man behind Jasper AI. The tool was launched in the year 2021 and has seen numerous development and updates in recent years including one of its newest product - Jasper Art that can create different kind of images for your personal as well as commercial projects.

Jasper AI is powered by artificial intelligence and natural language processing to produce content that is of top quality and most importantly unique. It integrates powerful tools like SurferSEO that allow you to create content which highly optimized for search engines like Google.

Thus, you can use Jasper to create SEO-optimized articles that can bring you lots of traffic and leads to your online business.

Not only that it also offers lots of templates that can create almost any kind of content. For example, blog posts, product descriptions, creative stories, ad copies for Google Ads & Facebook, popular copywriting frameworks - PAS & AIDA and more.

You'll learn more about Jasper Templates later in this section.

Agencies and digital marketers can create click-worthy ad copies for their marketing campaigns on platforms like Google, Facebook, Twitter, Instagram, Pinterest and LinkedIn.

If you're into affiliate marketing, you can create valuable review articles which are not only highly engaging but also unique.

Jasper AI is currently running a free 7-day trial using which you can try this AI tool to see whether it is the right content creator tool for you or not. Plus, if you sign up for the free trial using the Special Link given below, you would also get 10,000 words of bonus credit.

Check out the video below to know more about Jasper AI.

What is Copy AI?

Copy.ai AI Writing Tool

copy.ai overview

Copy.ai is another very popular AI writing assistant tool that can create blog content, emails, eCommerce copy, digital ad copy, sales copy, social media content and more.

It offers 90+ tools & templates and writes content in 25+ languages.

The templates offered by Copy.ai allows digital marketers to generate marketing ads, email newsletters, email subject lines, welcome emails, follow-up emails, job description, real estate listing, cover letter, resignation and more.

Bloggers can use its blog post wizard tool to create long-form content. You just need to feed the title, keyword, tone and it will automatically generate a blog outline that you can use to produce full-length and high-quality posts in a very short time. However, unlike Jasper which offers SurferSEO, Copy ai doesn't offer any SEO-optimization tool.

Plus, it offers a lot of free AI tools also - Instagram caption generator, Product description generator, Sentence rewriter, Paragraph generator, Paragraph rewriter, Meta description, Business name generator, Google ads generator, SEO title generator and more.

Copy.ai offers a completely free plan for beginners that let you try all of its features before upgrading to the paid plan. Under the free plan you can create 2000 words of content for free and get access to 90+ copywriting tools with 1 user seat and unlimited projects. Sign up using the link given below (no credit card is required to join the free plan).

Jasper AI vs Copy AI: Features

Without mentioning the features, it would be very hard to make a comparison between these top AI writing software. So, here is the comparison of features between Jasper AI vs Copy AI.

jasper ai key features

  • 50+ Templates: Offers more than 50 templates to generate almost any kind of content.
  • 25+ languages: Jasper can write your content in more than 25 languages - .
  • Flexible plans: Offers two plans for both short-form content and long-form content.
  • Grammarly integration: Help you generate content free from grammatical errors.
  • Copyscape integration: To make sure that the generated content is unique and original.
  • SurferSEO integration: To create SEO-friendly content that rank high on Google.
  • Content management: Manage your content, multiple projects in folders.
  • Free trial: Offers a 5-day free trial on its paid plans.
  • Guarantee: Get 7-day money back guarantee on its paid plans.

If you want to learn more, I would recommend you to check out this article - Jasper Review, where I have explained in detail all the features, benefits, Jasper interface, pricing plans, pros and cons, alternatives and more to help you learn more about Jasper.

copy.ai key features

  • 20+ Template: Offers templates in these categories - business, career, HR, marketing, personal, real estate and sales.
  • Free tools: Offers paragraph generator, paragraph rewriter, Instagram caption generator, webinar title generator, blog title generator, product description and more.
  • 25+ languages: Like Jasper, it can also write your content in 25+ languages.
  • Blog Wizard tool: Allows you to create blog posts faster.
  • Free trial: Offers a 7-day free trial of its pro plans.
  • Free plan: Offers a completely free plan that offers 2000 words of content every month.

What Content They Can Write?

Jasper offer Creator Plan that can help you write short-form content like ads, product descriptions, social media posts and improve your existing copy as well as long-form content like blog articles, stories, eBooks and more.

Jasper.ai can write the following content for your business:

  • Long-form blog articles, creative stories and even can write eBooks
  • Popular copywriting framework - AIDA (Attention, Interest, Desire, Action), PAS (Problem, Agitate, Solution)
  • Product Description for your eCommerce products or products listed on the Amazon store
  • Rewrite your existing content to make it more interesting and engaging
  • Create blog articles from start to finish - blog post topic ideas, blog post outline, blog post intro paragraph, blog post conclusion and more
  • SEO meta title and description to rank your article higher on search engines
  • Create click-worthy and engaging headlines and descriptions for Facebook ads or Google ads
  • Amazon product features and product description
  • YouTube script outline, video titles, video description and more

Copy.ai can write the following content:

  • Blog articles
  • Social media content for platforms like Facebook, Instagram, Pinterest and more
  • Email subject lines, follow-up emails, cold emails, reminder emails and more
  • Ebay product description, Amazon product description
  • Business plan templates for different startups - food truck, gym, bakery, boutique & more
  • Cover letter, resignation letter, salary negotiation, job enquiry, thank you note & more
  • Thank You Content related to graduation money, wedding gifts, scholarship, teacher & more

From the above, you can see that Copy.ai is mostly suitable for creating short-form content. So, if you're looking for a tool that can write compelling social media posts or ad copies for Google or Facebook, then I would suggest you to try Copy.ai.

Copy.ai has a tool to create blog articles but I would recommend you to join the Creator plan by Jasper AI as the tool is highly capable of generating long-form unique articles.

Plus, the feature comparison clearly suggests that Jasper AI offers more useful features than Copy.ai. Thus, if you're serious about creating lots of content for your online business, join Jasper AI.

Sign up using the special link given below and get 10,000 words of bonus credit plus a 5-day free trial of Jasper.

Templates Offered by Jasper AI & Copy AI

Both Jasper and Copy ai offers lots of useful templates that can help you write amazing content. Below I have highlighted templates offered by both these tools to help you decide which one of these tools offers the best value for your money.

Jasper AI Templates

Jasper offers 50+ amazing templates to help you write any kind of content. Check out the screenshot given below for reference.

Jasper Content Templates

If you carefully see the screenshot above, you can observe that Jasper offers different kinds of templates that can help you scale your content generation process.

Some of the templates that are hugely popular among its users are as follows.

  • Copywriting framework: To sell a product, you need highly-persuasive marketing copy that compels a reader to take action either by clicking on your buy button or at least signing up for your email list. AIDA and PAS framework by Jasper help you do just that.
  • Blog Post: Creating a blog post involves multiple steps like generating the topic ideas, outline, introduction, conclusion and more. And Jasper AI templates cover everything from start to finish - Blog Post Topic Ideas, Blog Post Outline, Blog Post Intro Paragraph and Blog Post Conclusion Paragraph.
  • Marketing Ads: A compelling ad headline is a key to generating the best return (ROI) out of your marketing campaign. Jasper offers templates to help you achieve the best result - Google Ads Headline, Google Ads Description, Facebook Ad Headline, and Facebook Ad Primary Text.
  • SEO Optimization: Jasper also offers templates to help you create perfect meta titles and meta descriptions for your blog post to help it rank higher on Google.
  • YouTube templates: Jasper offers templates for YouTubers also. To rank your videos well in YouTube you need to craft engaging titles, descriptions, outlines and more. You get all these templates for free when you join Jasper.

Copy.ai Templates

Copy.ai offers 90+ copywriting templates and tools to write perfect content for your blog, emails, sales copy, social media and more.

Copy.ai Templates
  • Blog post: Templates currently on offer are - Blog Post Wizard, Write Blog Intro, Write Blog Outline and Write Blog Section. You can use these templates to generate complete blog articles for your site.
  • Social Media: Using these templates you can run promotional/discount offers on your social media pages, create social media bio, giveaway promotions and more.
  • Emails: Copy AI offers a lot of templates in this category. For example, you can create welcome emails, coupon or discount emails, follow-up emails, reminder emails, event promotional emails, cold outreach emails and more.
  • Videos: Templates offered in this category include - YouTube video descriptions, YouTube channel descriptions, video scripts and more. Using these templates, you can generate engaging descriptions and scripts for your channel videos.
  • Fun: If you want to experiment and have some fun, make use of the templates offered under this category - Song lyrics, Short Story, Dating Profile, Motivational Quote & more.

Pros & Cons

Without Pros and Cons, the comparison review between Jasper AI vs Copy AI would not be complete. So, here are the pros and cons that I have observed using these two AI copywriting software.

Jasper AI Pros and Cons


  • Excellent in creating long-form content
  • Create unique and highly-engaging content
  • Create blog content that is perfectly optimized for search engines
  • Offers copywriting framework - AIDA and PAS
  • Be creative and create stories, eBooks, lyrics, novels and more
  • Support third-party integration - Grammarly, SurferSEO, Copyscape
  • Generates content that is free from grammatical and spelling mistakes
  • Take cares of duplicate content with its in-built plagiarism checker
  • Non-English users can create content in 25+ languages
  • Easy content and project management using folders


  • Doesn't offer a completely free plan
  • User may have to invest some time to go through tutorials and videos to get a hang of this super powerful tool

Copy.ai Pros and Cons


  • Great for creating short-form content - emails, social media content, job description, product description & more
  • Offers 90+ templates and tools
  • Writes content in 25+ languages
  • Manage your project or content in multiple folders
  • Offer completely free plan that allows you to create 2000 words of content every month
  • Even free plan offers allows you to add unlimited projects


  • Long-form content generation needs improvement
  • Lacks important copywriting framework - AIDA and PAS
  • Lacks integration with third-party tools - Grammarly, SurferSEO, Copyscape

Pricing Plans

So far we have covered all the features, benefits, templates on offer and pros & cons. Now, let's look at the price plans of these two tools.

Jasper Pricing Plans

Jasper AI offers the following paid plans - Creators ($49/month), Teams ($125/month) and Business (custom price).

Jasper Pricing Plans
  • Creators - This plan is best for individual bloggers, content creators, and small website owners. Under this plan, you get 1 seat and it allows you to create unlimited content like blog articles, eBooks, stories, product descriptions, essays, emails, marketing ads, tweets, headlines and more.
  • Teams - It include all the features under the Creators plan and offer 3 seats. Additional features include workflows and documents.
  • Business - If you need 10+ seats for your team members, then Business plan is best for you. It include all the features under the Teams plan.

Sign up using the link given below and get 10,000 words of bonus credit plus a 7-day free trial of Jasper. Also, check out this article - How to claim a free trial of Jasper along with the bonus credits.

Copy.ai Pricing Plans

Copy.ai offers both free as well as paid plans - Free ($0/month) and Pro ($36/month, yearly billing).

Copy.ai Pricing Plans

Free: The free plan by Copy.ai is a forever free plan for beginners who may want to try this ai tool before upgrading to the paid plan. Under this plan, users can create 2,000 words of content every month.

Pro: This plan would cost you $36/month if paid annually (monthly price - $49/month) and you get access to create up to 40,000 words of content every month. Other advanced features include access to 90+ copywriting tools, 5 user seats, unlimited projects, priority email support, access to create content in 25+ languages, a blog wizard tool and more.

Jasper.AI vs Copy.AI: Which is More Popular?

Both these AI tools - Copy ai and Jasper ai are quite popular in third-party review platforms like Trustpilot and G2. However, Jasper AI has better ratings and reviews than Copy.ai which is evident from the screenshots I have attached below.

Jasper AI Trustpilot Ratings

With a total of 3721 reviews, Jasper has managed to get an incredible rating of 4.8 out of 5 which speaks volumes of its popularity.

Now let's see how Copy.ai fare in terms of ratings on Trustpilot.

Copy.ai Trustpilot Ratings

Copy.ai has got 4.5 ratings out of 5 from a total of 154 reviews. As you can see Jasper is more popular with huge reviews (3721) and excellent ratings (4.8) which makes it an obvious choice as a preferred copywriting tool.

What is My Recommendation?

Copy.ai is good for creating short-form content and Jasper excels in creating long-form content.

I would recommend you to go with Jasper if you're into creating content for blogs or want to improve your writing or if you're simply looking to create stories, novels or eBooks for your readers.

You can go with Copy.ai if you're looking to create engaging emails or social media content or ad copies.

Since Copy.ai offers a completely free plan, I would advise you to surely join this plan as it would give you an opportunity to try out its features to see if it is the right tool for you or not.

However, Jasper doesn't offer any free plan but you can make use of its free trial which last 7 days and you also get 10,000 words of free bonus credit if you sign up for the trial using our special link given below.

Wrapping Up

Both Copy.ai and Jasper.ai are popular ai-based tools for helping out content creators to generate lots of content in a quick time.

As highlighted in this comparison post - Copy.ai vs Jasper.ai, the choice of selecting anyone among them boiled downs to the following:

  1. Join Jasper AI if you're interested in creating long-form content, or
  2. Join Copy.ai, if you're looking to create short-form content.

Which is your favorite tool among these two tools - Jasper.ai or Copy.ai? Please share your experience of using these tools in the comment section below. I would also love to know if you're using any other AI tools for your content creation needs.

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Deepak Choudhary

Deepak Choudhary is the founder of Technicalwall.com. He is a Blogger and an Affiliate Marketing Expert. He publishes useful articles for newbie bloggers related to the following topics - Affiliate Marketing, Email Marketing, Software Reviews, Software Tutorials, Blogging, WordPress, SEO, Passive Income, and more.