Are you looking for easy but proven ways to grow your email subscribers list?
Before we begin, let me tell you why should consider building an email list for your blog from the very first day.
Email list is an asset for your blog.
Having an email list is one of the best alternate source of traffic to your blog apart from the traffic that comes from the search engines.
You may lose your traffic from Google or other search engines but email list will remain with you forever.
You can always remain in contact with your email subscribers. According to various studies, email marketing provides far more conversions than any other platform.
Study suggests that 70% to 80% of site visitors never return to a site. So, it becomes essential to start collecting emails of your site visitors.
Collecting email and keep it growing should be a continuous process because no matter how big your email list is, it continues to degrade with time.
According to Hubspot, your email marketing databases naturally degrade by about 22.5% every year. So it’s important to have a strategy to make up for these lost contacts.
That’s why it’s essential to grow your email list continuously. In this article, I’ll share 8 different ways to grow your email list.
8 Proven Ways To Grow Email List Faster
Let's see some easy but proven ways to build your email list faster.
To get started with building your email list you may consider using professional email marketing service like Moosend. Using email services like Moosend ensures that your emails don't end up in the user's spam folder.
Another advantage is that these professional email service provides you with the right tools like sending automated email series, pre-made subscription forms & newsletters, A/B testing features and others to build your email list faster.
You can join Moosend for free (no credit card required).
Moosend offers a free plan where you can collect up to 1000 subscribers. It is one of the best free email marketing services in the industry.
If you want to know more about the free plan, check out my review on Moosend.
1. Use Lead Magnets To Collect Emails
A lead magnet is an irresistible offer in the form of a eBook, Checklist, Guide, or anything like that, that you can offer to your site visitors for free in exchange for their emails.
Thus, a visitor has to give their email address in order to get the freebie.
The lead magnet could be anything - an eBook in the form of PDF, an email course, or a video series. You can use any of these eBook creators to make lead magnet for your marketing campaigns.
Actually what is happening here is that you are offering something valuable to your visitors and you get their email address in return.
Now, you must be wondering what type of lead magnet should you create? Let's check out the following tips to create a lead magnet.
Here is an example of lead magnet from SmartBlogger. They are offering a free PDF to their visitors.
Here is another one from Growthmarketingpro offering a free 5-day email course on SEO.
You can easily create lead magnet as shown above with the help of popular lead generation tools like Thrive Leads.
2. Add Floating Bar Signup Forms
A floating bar sign up forms sits at the top or bottom of your web page. It stays with your users even if they scroll up or down your page.
It is sticky, non-intrusive and easily noticeable that is why it is highly effective in growing your email list.
You can create beautiful floating bars on your website using Thrive Leads. The floating bar or ribbon shown in the image given below is created using Thrive Leads. For more details, see Thrive Leads feature.
3. Create Exit-Intent Popups
Exit-Intent is a smart technology with an ability to detect user behavior on your site.
An exit-intent popups is a type of website overlay that is displayed at the exact moment they’re about to exit your site with the purpose of convincing them not to leave.
Exit-Intent is built by OptinMonster but you can also use the same feature with Thrive Leads.
4. Add Opt-in (Sign Up) Form
You can add different types of opt-in (sign up) form inside your blog content or sidebar to collect email subscribers.
With Thrive Leads you can create different types of opt-in forms - In content, Lightbox, Post Footer, Ribbon, Screen filler, Scroll Mat, Slide in and Widget.
Let's see how these different forms works in collecting emails from your visitors.
- In content. Automatically insert an opt-in form anywhere inside your blog content using a simple short code.
- Lightbox. An unblockable overlay (a.k.a. popup) that is displayed above your content and is very attention-grabbing.
- Post Footer. Automatically insert an opt-in form at the bottom of your posts using a simple short code.
- Ribbon. Add a ribbon type form which shows at the top of the screen and remains "sticky" as the visitor scrolls down the page.
- Screen filler. The "unignorable" opt-in form and the perfect way to make sure you get your visitor's full attention on your offer.
- Scroll Mat. A unique type of screen-filling offer that appears from the top of the page and pushes the content down.
- Slide in. Less intrusive than a popup, but almost equally attention grabbing, this form slides into view from the corner.
- Widget. Add an opt-in form to your sidebar or any other widget area on your site, with just a few clicks.
Thus, Thrive Leads empowers you with loads of exciting features to convert your visitors into subscribers.
You can check features of Thrive Leads here.
Start using any one of these services for adding more subscribers to your mailing list.
5. Use Social Proof To Attract More Subscribers
Do you know why big brand companies uses social proof on their sites? Because social proof can increase your conversion rate.
According to Wikipedia, social proof “…is a psychological phenomenon where people assume the actions of others in an attempt to reflect correct behavior for a given situation.”
By using social proof in your email opt-in form, you are showcasing to your site visitors that subscribing to your email list is a common behavior other readers are taking.
By adding social proof numbers as shown in the image given below, you are telling your visitors that already 30000 plus other people like them signed up for the email list.
This force them to subscribe so they don’t miss out on information other readers might be getting.
6. Offer Content Upgrades
You can offer your website visitors bonus content when they sign up to your email list. This is called Content Upgrade.
When to use content upgrade on your blog?
- People often find it boring to read long articles. So, your visitors would gladly sign up to your email list, if you can offer a PDF downloadable version of your article as a content upgrade.
- You can also offer checklist or cheat sheet of your blog content as a content upgrade in return for their email address.
Check out 30 content upgrade ideas that you can use on your blog.
7. Use Contact Forms
Almost every blog has a contact us page which allows their visitors to contact you easily by entering their names and email addresses.
Having a contact us page severs two purposes.
- To reduce spam and keep your site secure
- To grow your email list quickly
So, if you are not already using a contact us page, create it now. And add a contact form plugin like WPForms to build a simple form.
These contact forms offers great opportunity to build your email list. Users enter their email address and a tiny checkbox allows them to subscribe without entering it again.
You can easily connect your forms with top email marketing services like ConvertKit and start building your email list.
8. Convert Blog Commenters Into Email Subscribers
As blog owners we try our best to get visitors to engage with our sites. Blog comments are one such thing that can build biggest engagements possible but are often overlooked.
When a visitor leaves a comment on your blog posts have already expressed interest in your brand.
So, there is something extra that we can do instead of sending them a regular 'your comment is awaiting moderation' message.
With Thrive Comments Post-Comment Actions, you can offer a thank you gift to your visitors who leaves a comment, in return for their email addresses.
If you are using Thrive Leads, you can easily set up a thrivebox offering something special to your first time commenters such as a free eBook or a checklist or a cheatsheet or a free PDF guide.
Once you set up a ThriveBox, head back to Thrive Comments and select the 'Opt-In Form' Post-Comment Action.
From the drop down list, select the ThriveBox you just created and that's it. You're all done.
Know more about Thrive Comments here
These are some of the best tips on how to grow email list fast.
Thrive Leads in combination with ConvertKit will allow you to grow your email list tremendously fast.
Start using Thrive Leads for collecting emails from your website visitors and use ConvertKit to send them regular newsletters, offers or automated email series.
Thrive Leads helps you to create beautiful attention grabbing opt-in forms that are proven to boost conversions.
The goal of using lead generation tools on your site is to turn your visitors into leads and convert your leads (email subscribers) into sales.
These leads also becomes your consistent source of traffic. So, even if your blog looses traffic from search engines you can always drive traffic from your email list.
So, now you know how to grow your email list fast. Apply these strategies and quickly build your email list.
What other methods you are using to grow your email list, please comment it below.
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