Top 5 Free Email Marketing Services To Save You Time and Money

Deepak Choudhary
| | November 12, 2020

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Are you looking for the best free email marketing services to grow your subscribers list? You have come at the right place.

In this comprehensive guide, I have highlighted some of the best email marketing tools that offer free plan in addition to their paid plans.

These free plans allows you to get hand-on experience on the features of the email services before you upgrade to the paid plans.

The best part?

The free email marketing services covered in this article will allow you to send thousands of emails per month without breaking your budget.

In short: If you're looking to collect email subscribers and send automated email series or newsletters for free, you'll love this guide.

Let's get started.

Best Free Email Marketing Services

1. Aweber

Aweber Free Email Marketing Service

AWeber is an email marketing service provider that offers a reliable and feature-packed tool for growing businesses.

Over 1000000 small business clients and entrepreneurs world wide uses Aweber as their preferred email marketing tool.

With its easy drag and drop email builder, you can create professional looking emails to engage your subscribers.

It has recently launched a free plan for small websites - Aweber Free.

Why it is considered one of the best free email marketing services?

  • Easily design or create custom email templates and landing pages without ever having to write any code
  • Automatically broadcast your latest blog post to your subscribers
  • Create automated email series course or newsletters and save your valuable time
  • Tag the people in your lists for better identification and send emails to the right audiences
  • Easily monitor your email campaign with detailed report such as Open Rate, Click Rate and others
  • Easily integrate with other lead generation tools like Thrive Leads or OptinMonster
  • Create beautifully looking mobile responsive sign up forms and embed it on your blog
  • Upload your email list from other email service provider to Aweber for free

What is covered under the FREE plan?

Under the Aweber Free plan you would get access to all the premium features. This means that you can use all the premium features mentioned above for free.

Access to premium feature under a free plan is unique to Aweber. I don't think that any other email service provider offers premium features under their free plan.

Under the free plan, you can collect emails of up to 500 subscribers.

You can send up to 3,000 emails per month to your email subscribers.

As already state above, migration service is free under the free plan. Thus, if you're planning to move from other service provider to Aweber, you can do that at no cost to you under this plan.

You also get access to customer support via phone, email, and chat - 24 hours a day, 7 days a week.

Who can join Aweber Free?

Small businesses or bloggers who are new to email marketing or creators who want to start a new project can join Aweber Free.

They can use all the features that are needed to start growing their business or blog without making an upfront investment.


Create your free email account below.

Moosend Free Email Marketing Service

Moosend is another popular email marketing tool used by businesses of all sizes.

It provides a robust set of tools that are easy to use and powered with features like intuitive automation, list segmentation, easy-to-use drag & drop editor to create professional newsletters and more.

Why it is considered one of the best free email marketing services?

  • Create mobile-responsive professional newsletters with its drag and drop editor
  • 100s of pre-built email template to use on your email campaign
  • Powerful automation to send emails automatically to your users as soon as they subscribe to your list
  • Personalize your emails with subscriber custom fields to increase engagement and improve open rate
  • Subscription forms tool to gather customer information quickly
  • Supports different types of subscription form to o grab your visitor's attention once they are committed to reading. This includes Modal Pop-up, Inline Form, Floating Bar, & others.
  • Real-time analytics to track opens, clicks, social shares and unsubscribes to your email campaigns
  • Moosend seamlessly integrates with popular apps like Woo Commerce, Shopify and others

What is covered under the FREE plan?

Under the free plan, Moosend allows up to 1,000 unique subscribers. Even if same subscribers appear under different lists, their email still counts as one.

You can send unlimited emails. There is no restriction on how many emails you can send daily or monthly under the free plan.

All premium features like marketing automation, landing page builder, personalization, tracking & others are included.

It is also well supported by features like email list segmentation, A/B testing options, and SPAM testing.

Last but not the least, your emails will be free from any type of branding. Yes, it will have Zero branding on your free emails.

Some cons I would like to mention here is that you won't get any landing page builder and priority support in Moosend free plan as provided under the Aweber free plan.

Who can join the Moosend Free plan?

If you want to use a free email marketing service provider that puts no restriction on sending daily or monthly emails to your subscribers then you can definitely go with the Moosend free plan.


Create your free email account below.

EmailOctopus Free Email Marketing Service

EmailOctopus is an affordable and easy to use email marketing platform.

It includes popular features like integration with popular apps (Salesforce, Eventbrite, Shopify & others), automated email series, responsive email designs, segmentation and custom forms.

Why it is considered one of the best free email marketing services?

  • Automation feature allows you to send drip sequence to your subscribers to keep them engaged
  • With Zapier integration, you can connect with more than 500 products and services
  • Pre-built beautiful and responsive email template
  • Create segment to target specific groups of subscribers
  • Use forms hosted by EmailOctopus to collect email addresses without any complex integrations
  • Real-time analytics to track every open, click, bounce and unsubscribe to your email campaign

What is covered under the FREE plan?

The free plan offered by EmailOctopus is called Starter. Under this plan, you get a generous 2500 subscribers.

The Starter plan has a sending limit of 10,000 emails per month which I think is sufficient for beginners.

You email would contain EmailOctopus branding. It is understandable considering that you're on the free plan.

The features offered are quite limited. However, if you're looking to only send newsletters and automated emails, you would find it useful.

Who can join EmailOctopus Free plan?

If you're looking for premium features like landing page builder, sending unopened emails to subscribers, tagging subscribers and others, you would be disappointed.

However, if you're the one who only want basic features like newsletters and automation, you will love EmailOctopus.

You get to use up to 2500 subscribers under the free plan which you won't find under free plans of other email service providers.

Create your free email account below.

MailChimp Free Email Marketing Service

Mailchimp is one of the oldest and reliable email service provider.

It allows you to promote your business across email, social, landing pages, shoppable landing pages, postcards, and more, all from a single platform.

It contains pre-built templates, ready-made segments, and 1-click automation and integration with 300+ apps.

Why it is considered one of the best free email marketing services?

  • It contains ready to use email templates
  • Multi-step automation feature to send welcome mail or email series or options for abandoned carts
  • Supports A/B testing with advanced segmentation & tags to target specific audience
  • Drag and drop builder to create beautiful email
  • Integrate with 300 plus apps like Shopify, Eventbrite, and Salesforce

What is covered under the FREE plan?

The free plan supports up to 2000 subscribers and send up to 10000 emails per month.

It supports tags and basic segmentation. Only basic template is included in the free plan.

Each email that you send to your subscribers would contain Mailchimp branding at the bottom of email.

However, it doesn't include advanced automation features. Only basic automation like sending welcome email on subscription is included.

It also include 30-days of email support.

Who can join Mailchimp Free plan?

The free plan is very much popular among small and medium-sized businesses, since one can collect up to 2000 subscribers and send up to 10,000 emails per month.

Create your free email account at Mailchimp below.

Benchmark Free Email Marketing Service

Benchmark Email is another popular tool that offers a free plan to their customers.

With Benchmark Email you can create beautiful and responsive campaigns for your subscribers.

You can join the free plan to test their features before upgrading to their paid plans.

Why it is considered one of the best free email marketing services?

  • Drag and drop email builder to craft beautiful emails
  • Create your email with responsive email templates that looks perfect on any devices
  • Supports list management and advanced segmentation
  • Capability to send drip and behavior based campaigns
  • Create landing pages, sign up forms and polls & surveys
  • Support reports - live engagement, open by hour, click heatmap, opens by device and Google Analytics tracking
  • Image gallery and video storage
  • Supports 1500+ integrations

What is covered under the FREE plan?

The free plan allows you to send email campaigns to up to 500 of your subscribers.

You can send only 250 emails per month under this plan. If you want to send unlimited emails, you need to upgrade to paid plans that start at $13 per month.

The free plan is also limited to basic email marketing, basic marketing automation and reporting.

Who can join Benchmark Free plan?

Anyone who is low on budget can try the free plan offered by Benchmark. Once you're satisfied with the free plan, you can upgrade to the premium plan.

Create your free email account below.

Which Email Service Is Right For You?

  • I would recommend you to go with Mailchimp. It is one of the oldest and reliable email service provider. The free plan gives you a good 2,000 subscribers with basic features to start with.
  • If you want features like sending unlimited emails to your subscribers then Moosend would be the prefect choice. You're also allowed up to 1000 subscribers under the free plan.
  • If you prefer sending mails to limited number of subscribers but with advanced premium features, then I would recommend you Aweber.

Conclusion

Email list is an asset for your business or blog.

I'm a great fan of email marketing. It is the most powerful tool that is available to digital marketers.

In this blog, I'm using ConvertKit as my preferred email service provider.

If you're a beginner, you can start with using the free plans of any of the email service providers mentioned in this article.

Once your blog grows big, you can upgrade to the paid plans.

If you're looking to create a blog for yourself, get started with Dreamhost at only $2.59 per month. You also get a free domain name, free SSL certificate, fast SSD storage, and more.

Or you need help in getting started with creating your first blog, check our how to start a blog guide.

Which free email marketing services you've used for your blog or business? Share your experience in the comments section!

If you liked this article, don't forget to share this on social channels.

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ConvertKit email service provider is one of the fastest-growing email marketing companies around. It allows you to create sign-up forms and landing pages to convert your website visitors into subscribers. ConvertKit FREE Plan supports up to 1000 subscribers. Join it TODAY.
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