Thrive Architect Review: The Best Conversion Focused Page Builder

| | March 21, 2024

Are you searching for a page builder to help you create a conversion-focused WordPress websites? Your search ends here.

You need Thrive Architect, a visual WordPress page builder from Thrive Themes.

In this Thrive Architect review, we'll learn how to create beautiful, engaging and visually impressive content.

We'll also check whether Thrive Architect can acutally help you create websites that brings more sales and conversions.

This review will be different than others available on the internet? You know why? Because I have been using Thrive Architect page builder on this blog right from the start.

I was searching for the best WYSIWYG editors for WordPress and finally got settled with Thrive ArchitectAll the content, page and post on this blog has been built and designed using this plugin.

Let's get started.

Note: This article contains affiliate links. When you click an affiliate link and make a purchase, we get a small compensation at no cost to you. See our Privacy Policy and Disclaimer for more info.

Thrive Architect Key Features:

  • Create conversion focused site
  • Compatible with all WordPress themes
  • Competitive pricing
  • Lifetime free updates
  • Great customer support




Ease of Use



Let's check out below the Thrive Architect Review.

What is Thrive Architect?

Thrive Architect WordPress Page Builder

Thrive Architect is a page builder plugin for WordPress offered by Thrive Themes. In other words, I can say, it is a 'what you see is what you get' — or WYSIWYG — WordPress editor.

It is an update to the popular Thrive Content Builder plugin and contains all the advanced features. 

Among all the page builders available in the industry, Thrive Architect is the most advanced landing page builder plugin built for marketers.

The plugin is rebuilt from the ground up for business and conversion focused websites. It is faster and is packed with loads of great features.

Thrive Architect Features

Here are the key features of Thrive Architect.

  • Compatible with almost all WordPress themes
  • 268 beautifully designed and 100% conversion focused landing page templates
  • Easy to use Thrive Architect interface
  • Drag and drop page builder
  • 67 content blocks to design your content
  • Create responsive content for desktop, tablet & mobile
  • Competitive pricing
  • Lifetime free updates

Thrive Architect User Interface

Thrive Architect User Interface

Above image is a default Thrive Architect user interface. Once you go through all the available options, you will see that the interface is quite easy and simple to use.

On the top right of the interface contains three options - Add element, Change template and Settings.

In the above image you can see that it contains Text and Button elements. There are many more element which we will discuss later.

At the bottom of the interface contains three device views - Desktop, Tablet and Mobile.

Bottom left of the interface contains an option - Save Work. It allows you to save your work. By default, you'll get a prompt every 10 minutes to save your work, which saves you from losing your work.

Please Note. 

In the above screenshot, the left of the Thrive Architect interface is blank with the message - No elements selected. Because we've not yet selected any elements inside our page.

Next we will learn how to add & modify the elements in page or post.

Elements of Thrive Architect

Thrive Architect Elements

To add any elements inside a page, select Add Element, from the top right. It contains the elements in two sections - Foundation and Building Blocks.


Thrive Architect Foundation Elements

The Foundation Sections contains some of the most used elements such as 

  • Text box 
  • Image
  • Button
  • Columns
  • Background section
  • Content box
  • Templates and 
  • Logo

Since Thrive Architect is a drag and drop page builder, you just need to select the elements and drag it inside the page content.

Let's check out now useful elements of Building Blocks.

Building Blocks

Thrive Architect Building Blocks

The Building Blocks contains many important elements such as 

  • Click to Tweet
  • Content Reveal
  • Countdown
  • Countdown Evergreen
  • Credit Card
  • Custom HTML
  • Custom Menu
  • Disqus Comments
  • Divider
  • Facebook Comments
  • Fill Counter
  • Google Map
  • Lead Generation
  • And many more

Each of these elements are highly customizable. After adding the elements or building blocks inside your content, you can easily edit it.

To edit any element, click on the element with your mouse. On the left side of the user interface you will now see all the customization option.

See the image given below.

Thrive Architect Element Customization

You'll get the following customization features.

  • Main Options: To change text color, font, text background, text formatting, font size, line height and letter spacing.
  • Layout & Position: To add padding inside and outside an element. Change element width, height, alignment, etc.
  • Background Style: To change the background color of any elements.
  • Borders & Corners: To add border around an element. You can even set border color and make your border rounded.
  • Responsive: You can set the option to not to display certain elements on tablet or mobile.

Another important section inside Thrive Architect interface is the Content Blocks.

Thrive Themes keeps on adding new content blocks item in Thrive Architect. So, you'll never run out of idea to create great converson focused content. Also read - Thrive Themes vs ClickFunnels.

Currently there are 67 content blocks placed under different categories. Let's check out some of the content blocks categories offered by Thrive Architect.

  • Problem & Solution
  • Product Highlight
  • Steps
  • Product Rating
  • Pros & Cons
  • Resource List
  • Product Review List
  • Call to Action
  • Lead Generation
  • Benefits & Features
  • Testimonials
  • Subscribe to Podcast
  • Team
  • Illustrated List

See some examples of content block below. You can find it under Benefits & Features block.

Example 1: You can display benefits of a product as I have created below in respect of Thrive Architect.

Benefit 1:

Create sales driven website with ease using 268 beautifully designed landing page template.

Benefit 2:

Create product launch page, webinar page, sales page, product review page, podcast episode page, etc.

Benefit 3:

Email list is an asset. Add lead generation page to collect email subscribers. All popular email service providers are supported.

Benefit 4:

It is one of the best alternative to Elementor. It's price is very competitive. You get free lifetime update with excellent customer support.

Example 2: You can create a Call-to-Action elements like this (see below).

Thrive Architect - The Best Page Builder

Create Sales Drive Website!

Main Strengths of Thrive Architect

With the help of Thrive Architect you can design the following

  • Create high converting & stylish Homepage
  • Create stunning & conversion focused Sales Pages 
  • Create landing page to grow your subscribers list
  • Write beautifully formatted Blog Posts that get more traffic & shares
  • Create Webinar Page
  • Create Product Launch Page
  • Create Product Download Page
  • Product Review Page
  • Podcast Landing Page
  • and many more

Thrive Architect Pricing

Thrive Architect comes as a part of Thrive Suite membership. So to buy Thrive Architect, you need to subscribe to the Thrive Suite membership.

Thrive Architect Pricing

The Thrive Suite membership cost $19 per month.

About Thrive Suite Membership: This is a membership plan which include all the products of Thrive Theme  - Thrive Architect, Thrive Optimize, Thrive Theme Builder, Thrive Leads, Thrive Quiz Builder, Thrive Comments, Thrive Ultimatum, Clever Widgets and others.

It will only cost $19 per month with all features, updates and support. It's totally worth your money if you're planning to create more than one websites for yourself.

Pros and Cons

Let's check out some of the pros and cons of Thrive Architect.


  • Great and easy to use interface
  • For one time payment you get lifetime free updates
  • Regularly updated with new features
  • Comes with 268 beautifully designed and 100% conversion focused landing page templates
  • Flawlessly integrates with other Thrive products such as Thrive Leads and others
  • All pages designed are responsive to all size of devices
  • In-built lead generation feature
  • In-built social share buttons


  • Mobile landing page preview differs from the actual mobile design
  • One has to go through a learning curve to learn all of its features

FAQs on Thrive Architect

Q1. Is Thrive Architect compatible with popular WordPress themes like GeneratePress, Astra Pro and others?

Answer. Yes, Thrive Architect works well with almost all the popular WordPress themes. You won't get any compatibility issues.

Q2. Does Thrive Architect offer a free trial?

Answer. Thrive Architect does not offer a free trial. However, they offer a 30-days money-back guarantee on your purchase. If you're not happy with the product, you can get a full refund anytime within 30 days from the date of your purchase.

Q3. Can you create mobile responsive page with Thrive Architect?

Yes, Thrive Architect help you create content that are responsive that looks great on Desktop, Tablet and Mobile.

Q4. What kind of page can we create with Thrive Architect?

You can create almost all kind of pages with Thrive Architect. For example, product launch page, sales page, webinar page, lead generation page, product review page and many more.

Wrapping Up: Thrive Architect Review

I hope you like this Thrive Architect review. Thrive Themes are the first to come up with a front end editor for WordPress and Thrive Architect is truly a what you see is what you get editor to design your WordPress pages and posts.

The features and elements that you get with Thrive Architect can help you create any kind of content that you can imagine.

If you're a serious online marketer looking to create a conversion focused website that can bring you

  • more email subscribers
  • more sales
  • more conversions

then I'd recommend you to go with Thrive Architect.

Get started with Thrive Architect here.

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Deepak Choudhary

Deepak Choudhary is the founder of He is a Blogger and an Affiliate Marketing Expert. He publishes useful articles for newbie bloggers related to the following topics - Affiliate Marketing, Email Marketing, Software Reviews, Software Tutorials, Blogging, WordPress, SEO, Passive Income, and more.