Best AI Marketing Tools of 2024 to Transform Your Business

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AI marketing tools can help businesses reach new customers, write marketing content at scale, and drive more conversions and sales.

Companies like Google, Salesforce, IBM, Invoca, GumGum are using AI-based tools for advertising and marketing in a big way (source).

If you're looking for such automated tool then you've come to the right place.

In this article, we will explore some of the best AI marketing tools that can help a business save time & money and drive more conversion in terms of clicks, leads or sales.

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AI Marketing Tools

What are the Best AI Marketing Tools?

1. Jasper AI: Generate Content at Scale

Jasper AI Marketing Tool


The number one AI marketing tool on our list is Jasper. It uses GPT3-model developed by OpenAI to generate high-quality content.

It offers powerful copywriting templates such as AIDA, PAS, and product descriptions that allow marketing companies and agencies to create engaging copies of their ads and landing pages.

To generate marketing ad copies, you need to feed the Jasper AI tool with your product name or brand name and description, and it will create quality copies for you.

Apart from marketing content, Jasper also offer templates to create long-form blog posts, stories, eBooks, emails, social media posts, video scripts, SEO meta descriptions and more.

You can either sign up for the 5-day free trial or subscribe to any of its paid plans that start at 

key features

  • Offer 50+ templates to create both long-form as well as short-form content.
  • Offer high-converting copywriting templates - AIDA, PAS and Product Descriptions.
  • Can produce ad copies and other content in 25+ languages.
  • Offers pre-built recipes to create almost any kind of content.
  • Users can check for duplicate content using the Copyscape plagiarism checker.
  • Generate SEO-optimized content that ranks higher on search engines using SurferSEO.
  • Offers Chrome extension for Gmail, Google Doc, Facebook, YouTube, WordPress.

pricing plans

Jasper offers two pricing plans - Creator ($49/month) and Pro ($69/month).

Yearly subscription will help you save 20% on the monthly price.

You can join the Jasper free trial and explore all the premium features for free. Get the free trial using the link given below.

2. Semrush: All in One Marketing Tool

Semrush AI Marketing Tool


Semrush is an all-in-one AI marketing tool that provides features related to SEO, marketing, and advertising solutions.

The tool allows you to perform SEO, content marketing campaigns, social media marketing, PPC, analytics and more.

Using Semrush, you can track not just your website but also your competitors' websites. It offers tools for keyword research, backlink analysis, content optimization, competitor analysis, and site audit. 

For businesses, it offers an array of features to help them optimize their digital marketing campaigns.

For example, the Reporting tool by Semrush provides in-depth insights into the performance of campaigns helping businesses to make informed decisions about their marketing strategies.

You can also integrate your account with Google Ads, Google Search Console, and Facebook Ads. By adding these applications, businesses can easily track and optimize their campaigns without needing to switch between platforms. 

Beginners can join the free trial, which is available on all of its paid plans. The paid plan subscription starts at $129.95 per month.

key features

  • Create effective content marketing campaigns to drive more traffic and generate leads.
  • Get data about backlinks, keyword rankings, keyword research, and content optimization.
  • Find the most profitable keywords and optimize content to rank higher on search engines.
  • Identify technical issues and optimize your website for better performance.
  • Identify and monitor the quality of your backlinks.
  • Track the performance of your website’s SEO in terms of rankings.
  • Get insights into website performance, keyword rankings, content optimization, social media performance, and more.

pricing plans

Semrush offers the following paid plans - Pro ($129.95/month), Guru ($249.95/month) and Business ($499.95/month).

You can save 17% by paying the subscription charges annually.

Semrush is widely recognized as one of the best marketing tools for online businesses. With its comprehensive suite of tools, it can help businesses grow their presence online, increase visibility, and maximize their ROI. Get the free trial below.

3. SurferSEO: Best for Content Optimization

SurferSEO AI Marketing Software


SurferSEO is another very popular AI marketing tool. It offers content optimization solutions for digital marketers and website owners. 

It can analyze your website’s content and its performance in the search engines and offer suggestions to optimize your content for SEO.

It offers a range of features that can help you rank better on SERPs, such as keyword research, SERP review, content writing, SERP analyzer, and detailed SEO analysis.

One feature that I like is its ability to analyze the content of your web page against the top-ranking pages. It looks at over 500 ranking factors to give you a comprehensive picture of how your content compares.

The SERP Analyzer feature is especially helpful, as it provides detailed insights into the keywords used by the top-ranking pages.

It also gives you a Content Score out of 100 by analyzing your content. A score close to 100 is what you should be trying to achieve for better rankings.

SurferSEO offers a 7-day free trial for first-time users, and its paid plans start at $89 per month.

key features

  • Content Editor helps create content that is more likely to rank higher on search engines.
  • SERP Analyzer allows you to see what's working now for your keyword in search results.
  • Get detailed feedback on how to improve the content, including suggestions to add specific words or phrases and advice on how to structure the content.
  • Get Content Score that analyze your competitor and suggest more relevant keywords to be added to your content.
  • It integrates with popular applications like Jasper AI, WordPress, and Google Docs.

pricing plans

SurferSEO offers three paid plans - Essential ($89/month), Scale ($129/month) and Scale AI ($219/month). Yearly subscription will help you save more.

SurferSEO tool is extremely user-friendly and provides an in-depth analysis of your page and helps you optimize content that meets all the necessary SEO requirements. Sign up for the 7-day free trial using the link given below.

4. Synthesia: Best AI Video Generator

Synthesia AI Video Generator


Synthesia is a video generator that uses state-of-the-art AI algorithms to produce unique and realistic videos using realistic voiceovers and AI avatars.

With Synthesia, users can create AI videos by simply typing in text. This AI video generator processes the text input and renders it into a realistic video with voiceovers and animated avatars.

Suppose you have existing content in the form of a blog post, Google Doc document, old PDF or PowerPoint. In that case, you can convert it into engaging training, how-to or product marketing videos using Synthesia.

It also offers access to 120+ languages & accents and 85+ diverse AI avatars that you can use to create professional-looking videos.

If you don't like to record yourself on camera, you can add AI avatars to your videos. Synthesia also offers automatic voiceover, subtitles, and the ability to customize the avatar’s features.

You can sign up for a free account at Synthesia, and its paid plans start at $22 per month.

key features

  • Create videos from PowerPoint presentations, Google Docs, blog posts, PDFs and more.
  • Uses AI to create high-quality videos.
  • Offers 85+ diverse digital avatars than can speak in different accents.
  • It can create marketing videos in 120+ languages.
  • Easily customize your videos with various effects, fonts, and colors.
  • You can also add music and voiceovers to fit your brand's identity.
  • It is a cloud-based platform, meaning you can access your videos from any device.
  • You can upload your videos to YouTube or Vimeo, or embed them on your site.

pricing plans

Synthesia offers the following paid plans - Starter (starts at $22/month) and Creator ($67/month).

Synthesia's AI video generator is one of the best solution to generate videos from text with realistic human faces and voices. Get started with Synthesia AI marketing tool using the link below.

5. Grammarly: Best for Writing Error-free

Grammarly AI Writing Assistant


Grammarly is a powerful online grammar checker tool that helps you write better and communicate more effectively.

So, how does Grammarly help you? 

Grammarly AI can check your content for grammar, spelling, and punctuation errors. Not only does it identify mistakes, it also suggests solutions to rectify the errors.

Another great feature of Grammarly is its ability to check for plagiarism. It can identify instances of plagiarism - whether someone copied your work without citation or you accidentally used content already published online.

Additionally, it also provides suggestions on how to better structure your sentences to make them more readable.

Businesses, content creators, and marketers can use Grammarly to make sure their ads or campaigns don't have grammar mistakes or spelling errors.

With basic features, Grammarly is free to use. For more advanced features, you can join a paid plan which starts at $12 per month.

key features

  • Get in-depth analysis of your text, finding and correcting mistakes in both spelling and grammar.
  • It can detect errors in homonyms, verb tenses, and even correct punctuation.
  • It will also check for typos and other common spelling mistakes.
  • Offers a plagiarism checker tool to find duplicate content.
  • Offers contextual spell checker that can detect errors based on the context in which you are writing.
  • It also provides personalized suggestions based on your writing style.

pricing plans

Grammarly offers following three plans - Free ($0/month), Premium ($12/month) and Business ($15/member/month).

Grammarly is a powerful grammar and spelling checking tool, but it also provides detailed suggestions and corrections to make your writing clear and professional. Get stared with the Grammarly AI marketing tool for free.

Wrapping Up

In this article, I have tried to cover some of the most important AI marketing tools that online businesses, bloggers, content writers, and authors can use.

Most of these marketing tools offer free trial or money-back guarantee so that you can try them for free.

I hope you found this article on some of the best AI tools for marketing purpose helpful. If you've liked it, please share it with your friends on social media.

For more related blog articles, check out the resources mentioned below.

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Deepak Choudhary

Deepak Choudhary is the founder of He is a Blogger and an Affiliate Marketing Expert. He publishes useful articles for newbie bloggers related to the following topics - Affiliate Marketing, Email Marketing, Software Reviews, Software Tutorials, Blogging, WordPress, SEO, Passive Income, and more.