SendOwl Review 2024: Features, Price, Alternatives Compared

| | March 21, 2024

SendOwl is a powerful and user-friendly eCommerce platform that allows you to sell and deliver your digital products effortlessly. From eBooks and software to music and videos, SendOwl provides all the tools and features you need to set up and manage your online store with ease.

Price: 9

Price Currency: $

Application Category: eCommerce

Editor's Rating:

In today's digital age, online businesses are thriving, and the need for efficient eCommerce platforms has become essential. 

One such platform that caters specifically to digital product sellers is SendOwl.

In this blog post - SendOwl review, we will explore its features, setup process, user experience, digital product delivery, payment processing, affiliate marketing capabilities, customizable checkout process, analytics and reporting, customer support, and more.

By the end of this comprehensive review of SendOwl, you will find whether it is the right platform for selling digital products or not. 

Let's get started.

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SendOwl Review

SendOwl Review: Overview


SendOwl is a powerful ecommerce platform that provides a simple solution for selling digital products online.

Whether you're selling eBooks, software, music, or any other type of digital product, SendOwl can help you streamline the process and maximize your profits. You can sell unlimited number of products, services, memberships, and subscriptions on this platform.

It offers a user-friendly interface which is intuitive and easy to navigate, even for those who don't have a lot of experience with selling digital products. You can easily set up your products, manage orders, and track sales all from one dashboard.  

To offer seamless buying experience, it has integrated with Stripe and PayPal payment processors so that your customers can buy your products securely.

SendOwl pricing plans starts at $9/month. Beginners can join the Starter plan for free for 3 months, thereafter, if they continue to use SendOwl, they would have to pay $9 subscription fee every month.

SendOwl Key Features

Below I have mentioned some of the important features of SendOwl that allows businesses to sell their products online to their products safely and securely. It also offer detailed analytics and powerful integration with payment processors to ensure a smooth check out process.

Let's have a look at some of its key features:

  • Affordable Pricing: Sendowl pricing plans starts at only $15/month which is one of the cheapest in the industry.
  • Digital Product Delivery: It provides secure and automatic delivery of digital products to customers upon purchase.
  • Customizable Checkout Process: You can design and customize your checkout pages to align with your branding. You can also implement 1-click upsells to maximize revenue potential during the purchase process.
  • Payment Processing: You can easily integrate multiple payment gateways (credit cards and PayPal) allowing your customers to buy using their preferred payment methods.
  • Analytics and Reporting: You get valuable insights into your sales performance, customer behavior, and marketing campaigns to help you make informed business decisions and optimize your strategies.
  • Affiliate Marketing: Sendowl offers built-in affiliate marketing capabilities, enabling you to create and manage affiliate programs. This allows you to leverage the power of affiliates to drive more sales and expand your reach.

We'll learn more about these features in detail in the later section below.

SendOwl Pricing Plans

SendOwl offers the following pricing plans - Starter (3 months free, then $9/month), Growth ($15/month) and Pro ($39/month).

Sendowl Pricing Plans

Starter: This plan is best for first time users as it allows them to use the SendOwl platform for selling digital products for free for 3 months. After that a $9 subscription would be charged per month. It includes 10 GB storage space for your digital products and levies a 5% transaction fee on every sale.

Growth: If you need more storage space for your products, then you need the Growth plan which will cost you $15/month. You get a 100 GB storage space. If you need to try this plan, you join the 14-day free trial.

Pro: This plan would cost you $39/month. Big businesses needing large storage space can join the Pro plan that gives you 200 GB space for hosting your products. It also offers a 14-day free trial.

How to Sign Up for Sendowl?

The sign up for process is very easy and straightforward. Below is a step by step process to register your account at SendOwl and start selling online.

Step 1: Visit the SendOwl home page and go to the Pricing page. As mentioned above, on the pricing page, you'll see the three pricing plan - Starter, Growth, and Pro.

Step 2: Click on Use for Free button under the Starter plan. This plan is free to use for 3 months. You'll see a sign up form as seen in the screenshot below.

Signup Sendowl

Step 3: On the sign up form, enter your details - name, email address, country, password, and click on the Sign up button. On the right-side of the sign up form, you can see the features and other details of the Starter plan (see the above screenshot).

Step 4: Now, you'll get a verification email from Sendowl (see the below screenshot) on the email address you had used to sign for the Starter plan. Go to your inbox, open the verification email and click on the click to verify your email.

Confirm SendOwl  Account

That's all you have to do to successfully register your account at SendOwl.

Now, you would be able to sign in to your SendOwl account and use the platform to create your online store, add your digital products and start selling. Easy-Peasy!

SendOwl Features in Detail

User Experience and Interface

SendOwl offers a intuitive and user-friendly interface that simplifies the selling process.

Navigating through the dashboard is intuitive and straightforward, allowing you to quickly manage your products, subscriptions, and memberships. You don't need any technical expertise to get started with SendOwl - simply sign up, set up your account, and start selling. 

The platform's design is clean and modern, making it visually appealing and easy on the eyes.

Furthermore, SendOwl is built with mobile compatibility in mind. This means that you can manage your digital product sales and monitor performance on the go, using your smartphone or tablet.

You can easily set up your products, manage orders, and track sales all from one dashboard. The process is streamlined and straightforward, which means you can spend less time figuring out how to use the platform and more time focusing on your business.

Modern, Responsive Checkout Pages

SendOwl Checkout Pages

SendOwl allows you to customize your checkout pages with your branding, giving your customers a seamless experience from start to finish.

You can add your logo, change the colors, and even add a custom header image to make your checkout pages match your brand.

It also offer a shopping cart, where your customers can browse, buy, and add more digital products. Plus, you get a payment link that you can share on multiple platforms like Tiktok, Instagram, Website, eCommerce platforms, Twitter, and more.

Cart abandonment recovery options are also available in SendOwl, enabling you to send automated emails to customers who abandon their carts. These emails can include incentives, such as discounts or reminders, to encourage customers to complete their purchases.

Furthermore, there is no limit on how much products you can sell. Whether you're selling a single product or thousands of products, SendOwl doesn't restrict you in anyway.

Automated Digital Product Delivery

SendOwl Digital Product Delivery

When a prospect buys a digital product from you, you must ensure that their products gets delivered automatically and securely without any manual intervention. And SendOwl does exactly this.

When it comes to delivering digital products to your customers, Sendowl offers robust security measures to protect your files. It ensures that only legitimate buyers gain access to your content, minimizing the risk of unauthorized distribution.

Thus, by offering an automatic delivery process SendOwl eliminates the need for manually send the digital products to your customers. Once a customer completes a purchase, they receive instant access to their purchased digital products, reducing customer wait times and enhancing their overall experience.

Moreover, Sendowl integrates seamlessly with popular email marketing services. This allows you to automate follow-up emails, provide additional resources or bonuses, and nurture customer relationships for future sales opportunities.

Payment Processing & Flexible Pricing Options

SendOwl supports a wide range of payment gateways, allowing your customers to pay using their preferred methods - credit cards, PayPal, and more. The platform ensures secure and reliable payment processing, giving your customers peace of mind during transactions.

In addition to standard payment processing, Sendowl offers subscription management features. If you have recurring products or services, you can set up subscription plans with automated billing cycles.

This simplifies the process of managing recurring payments and ensures a seamless experience for your customers.

Sendowl also provides international payment options and supports multiple currencies. This is particularly beneficial if you have a global customer base and want to offer localized payment methods to cater to different regions.

You can set up one-time payments, recurring payments, or even offer a "pay what you want" pricing model. This flexibility allows you to offer your customers the pricing options that work best for them.

Features to Boost Conversion

SendOwl Marketing Features

Using SendOwl, you can easily run promotion to offer discounts to all or some individual customers. Plus, you can also offer 1-click upsells during the checkout process to increase your cart value.

It also offer integration with email marketing tools so that you can keep touch with your loyal customers and send them regular product updates. Moreover, if a customer adds a product in cart but doesn't make a purchase, you can send him reminder email to boost your sales.

If you want to grow your business and reach a wider audience, then having an affiliate program is a must. Sendowl makes it easy to set up and manage your affiliate program, all from within the platform.

You can ask your customers to join as an affiliate to promote your product and get commission for each successful referral sale. 

You can set commission rates, track sales, and even automate payments to your affiliates. This is a fantastic way to incentivize others to promote your products and help you reach new customers.


SendOwl Security Features

SendOwl has taken of all popular security mechanism to make sure that your customers experiences a safe and secure checkout.

Not only that, you also a business is also protected for fraudulent activities. Have a look:

  • You can prevent unauthorized re-sharing or duplicates of your products by limiting the number of times a customer can download a product.
  • You can set time for how long your customers can access and download their purchased products.
  • SendOwl offers a strong two-factor authentication (2FA) to keep your account safe from unauthorized account access.
  • You can add watermark and stamp on your digital products with your buyer's name, email address and an order ID to restrain your customers from re-sharing it.

SendOwl Alternatives

SendOwl is a popular e-commerce platform for digital products, but it may not be the perfect fit for everyone. Whether you are looking for better pricing, features, or customer support, there are plenty of alternatives that can meet your needs.

Here are some of the best alternatives to SendOwl:


Payhip is a popular e-commerce platform that offers an easy and affordable way to sell digital products like eBooks, music, videos, and more. It's a platform that is suitable for creators who want to sell their work directly to their audience. 

Payhip offers a range of features, including customizable checkout pages, multiple payment options, and built-in analytics.

You can create your own store on Payhip, embed your store on your website or simply add a Buy button on you website with a link to your Payhip store.

If you want to learn more, check out my detailed review on Payhip where I have compared its features, benefits, ease of use, user interface, pricing plans, alternatives, and more to help you choose the right platform for your online business.


Sellfy is another popular alternative to SendOwl and an e-commerce platform like Payhip that is suitable for creators who want to sell digital products online.

It offers a range of features, including customizable checkout pages, multiple payment options, and built-in analytics.

It also offers a feature that allows you to create your own online store, which can help you brand your products and reach a wider audience.


Gumroad is a popular e-commerce platform that offers a simple and affordable way to sell digital products. It's an excellent alternative to SendOwl for creators who want to sell their work directly to their fans without any hassle.

It offers a wide range of features, including customizable checkout pages, multiple payment options, and built-in analytics. It also has an active community of creators and buyers, which can help you gain exposure for your products.

You don't need to pay any monthly or yearly fees, however, Gumroad would charge you 10% fee for each sale.

SendOwl Affiliate Program

SendOwl Referral Program

If you have been selling digital products on SendOwl platform, you can use your knowledge and experience of using this platform and promote it to your friends and audience to make money from it.

You may ask me how?

It is possible by joining the SendOwl affiliate program that pays recurring commission to its affiliates. 

So, if you join the affiliate marketing program, you would earn a 20% commission every month for each successful affiliate sale.

Sign up using the link below, get your affiliate link and promote it to your audience on these platforms - Instagram, Twitter, TikTok, YouTube, Linktree, your blog or website, and email newsletter.

Join SendOwl Affiliate Program today.

Pros and Cons of SendOwl

Here are some important pros and cons of SendOwl:


  • User-friendly interface and easy navigation
  • Secure and automatic digital product delivery
  • Flexible payment processing options
  • Built-in affiliate marketing capabilities
  • Customizable checkout process to align with your brand
  • Comprehensive analytics and reporting features
  • Responsive customer support and extensive resources


  • Limited options for physical product selling (focused on digital products)
  • Advanced customization may require technical knowledge or coding skills

Wrapping Up

From seamless digital product delivery to flexible payment processing, affiliate marketing capabilities, customizable checkout options, and comprehensive analytics, SendOwl provides the necessary tools to optimize sales and enhance the overall customer experience.

While Sendowl may have limitations in terms of physical product selling and advanced customization, its core strengths in the digital product realm make it an excellent choice for entrepreneurs, content creators, and online businesses seeking a reliable and efficient e-commerce solution.

If you're looking for a platform to simplify your digital product selling journey, Sendowl could be the ideal solution to help you reach your goals. Harness the power of this all-in-one e-commerce platform and take your digital product business to new heights.

The Starter plan by SendOwl is completely free to use for 3 months. During the free trial, you explore all the features and the platform before upgrading. No credit card is required to join the free trial. Get started for free using the link below.

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Deepak Choudhary

Deepak Choudhary is the founder of He is a Blogger and an Affiliate Marketing Expert. He publishes useful articles for newbie bloggers related to the following topics - Affiliate Marketing, Email Marketing, Software Reviews, Software Tutorials, Blogging, WordPress, SEO, Passive Income, and more.