Are you looking for the right email marketing platform for your business? With so many options available, it can be overwhelming to choose the best one.
In this blog post, we will compare two popular email marketing platforms: Drip vs tinyEmail. Both platforms offer powerful tools and features to help you create effective email campaigns.
Whether you are a small business owner or an experienced marketer, understanding the differences between Drip and tinyEmail will help you make an informed decision and find the perfect solution for your email marketing needs.
So, let's dive into the details and discover which platform is right for your business - Drip or tinyEmail?
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tinyEmail vs Drip: Overview
tinyEmail Overview
tinyEmail is a new but powerful and comprehensive email marketing platform that is designed to take your email marketing efforts to new heights.
Using its intuitive opt-in form builder, you can easily create attractive and compelling forms to capture leads. Customize the design, choose from various form types, and even add targeting rules to ensure you capture the right audience.
You can also set up automated email sequences based on triggers like subscriber actions, date triggers, or website interactions. Nurture your leads, engage with your audience, and improve customer retention effortlessly.
It also offers a drag-and-drop email builder to craft eye-catching emails using a wide range of customizable templates, blocks, and elements. No coding skills is required – simply drag, drop, and personalize your emails to suit your brand's style and message.
Not only that, it also features an AI tool called tinyEinstein that allows you to generate engaging subject lines and email copy for your email campaigns.
tinyEmail also offers a free plan where you can collect up to 500 contacts in your email list. Paid plans starts at $15/month for unlimited subscribers.
If you're a Shopify user there is a good news for you. When I last checked their pricing page, I found that tinyEmail also planning a free plan for Shopify users. Check the latest offerings using the link below.
Drip Overview
Drip is a very powerful platform that offers an array of features designed to help you optimize your email marketing strategy. From opt-in forms to automation, email building to template libraries, personalization to e-commerce integration, Drip has it all.
Like tinyEmail, it also allows you to set up personalized email journeys for your subscribers based on their behavior, interests, and preferences.
For example, you can set up automated email sequences, welcome series, and follow-ups to save time and deliver targeted content to your audience.
It also offers 150+ integration with popular third-party tools tools and platforms to connect your Drip account with your CRM, CMS, e-commerce platform, and more to streamline your workflow and create a cohesive marketing ecosystem.
Additionally, if you run an online store, Drip is a game-changer. You can seamlessly integrate your e-commerce platform with it to unlock advanced features like abandoned cart recovery, product recommendations, and personalized purchase follow-ups to boost your sales.
Drip doesn't offer a free plan like tinyEmail, however, you can sign up for the 14 days free trial to try out the platform before upgrading. Learn more about Drip using the link below.
tinyEmail vs Drip: Pricing Plans
tinyEmail Pricing Plans
tinyEmail offers the following four paid plans - Free ($0/month), Standard ($15/month), Pro ($65/month), and Enterprise (custom price).
A new free plan for Shopify users has find a place in its official pricing plan page but it is not active yet. I will update this page as soon as this plan is made available for Shopify users.
Learn more about the pricing plans here - tinyEmail Pricing Plans.
Free: If you're completely new to email marketing, you can join the tinyEmail free plan to get used to this platform before upgrading. You can collect up to 500 subscribers for free in your email list and offers basic features like email forms, popups, basic automation features, limited AI subject line assistant, etc.
Standard: It would cost you $15/month but like Brevo, it also allows you to collect unlimited contacts in your list. Plan includes premium & AMP templates, custom modules, and other features of the Free plan.
Pro: At $65/month, it offers all the features under the Standard, and offer additional features like unlimited prebuilt segments, custom segments, custom domain, dedicated IP, and more.
Get started with the free plan by tinyEmail using the link below.
Drip Pricing Plans
Drip offers paid plans on the basis of number of subscribers. For example, for up to 2500 subscribers, you need to pay $39/month, 3000 subscribers would cost you $49/month, and so on.
It doesn't offer any free plan. For more pricing details, please visit this page - Drip Pricing. You can move the slider on the pricing page (see the below screenshot) to increase the number of subscribers and it will display the price/month you would pay.
Drip paid plans include features like email templates, email popups, automated workflows, 90+ integrations (including to Shopify, BigCommerce, and WooCommerce), segmentation, A/B testing, and more.
Since Drip is specifically targeted towards eCommerce users, you can easily connect your ecommerce shop to Drip, import your list, and activate your campaign or workflow.
Though it is not mandatory to have an eCommerce store to start using Drip, however, since it is built specifically for eCommerce, you will get the most out of your investment in this tool if you’re an online store.
Join the 14 day free trial using the link below and get started with your email campaigns.
tinyEmail vs Drip: Templates
tinyEmail Email Templates
tinyEmail offers different types of email templates that are fully customizable and also include premium templates, AMP templates and modules.
Each pre-built templates are nicely arranged in different categories. Under each category, you get the following number of templates:
tinyEmail also offers a drag-and-drop editor using which you can customize each elements of a template. For example - text, images, links, and more.
tinyEmail also allows you to create your own template, save it, and reuse it later on your future email campaigns.
Drip Email Templates
As already mentioned, Drip is a great email tool for eCommerce store owners. It offers 50+ professionally-built templates specifically designed for eCommerce platforms.
These templates are fully customizable which means that you can easily customize them to match your brand color, theme and style.
Or, if you're not comfortable designing your emails, you can even take the help of their pro services.
tinyEmail vs Drip: Automation
tinyEmail Automation Features
tinyEmail offers some great automation feature that will surely benefit eCommerce stores.
For example, you can send abandoned cart emails to your customers on automation every time a they add a product to their cart but didn't complete the purchase.
Below I have mentioned some important automation features offered by tinyEmail:
- Sending Welcome email series to new subscribers
- Sending Thank You email for purchase
- Sending abandoned cart reminder emails to your customers
- Send automatic emails to your inactive/lapsed customers
- Ask your customers for feedback after a purchase
Drip Automation Features
Similar to tinyEmail, Drip also offer automation features to bring more conversion to your business.
For example, if a customer makes an order from your Shopify store, you can immediately send them thank you email post purchase. Plus, you can even send them product recommendation email after a week automatically to bring more sales from the same customer.
Drip offers 20+ ecommerce workflow templates for sending automated emails like welcome series, abandoned cart, abandoned browse, post-purchase, win-back, and more.
Some of the key automation features offered by Drip are mentioned below:
- Sending Welcome email series to new subscribers
- Sending abandoned browser email to your prospects
- Sending cart abandoned emails
- Sending post purchase emails
- Sync Facebook Custom Audiences with Drip segments.
tinyEmail vs Drip: List Management
tinyEmail List Management
tinyEmail allows you to manage your contact list by creating unique audiences based on granular tags and filters.
Based on various criteria such as location, age, gender, interests, behavior, and more, you can You can divide your email list into segments. You can also create custom segments based on your unique needs.
By organizing your email list into segments, you can create and send personalized email campaigns to your subscribers.
For example, you can create a campaign specifically for customers who have purchased a particular product, or a campaign for subscribers who have not opened your emails in a while.
Drip List Management
Drip allows you to segment your audience based on their interactions with your website or specific events they have triggered. This capability enables you to tailor your emails based on user behavior, ensuring that you deliver the right messages at the right time.
For example, you can create a segment of subscribers who have opened your emails at least 4 times a month. This way, you can create a list of contacts who are more engaged to your email campaigns.
Unlike other email service providers, Drip’s segmentation is dynamic, and not list-based. All the segments in your Drip account update in real-time, depending on if someone meets the criteria for a specific segment or not.
Additionally, Drip provides advanced segmentation options like RFM (Recency-Frequency-Monetary) analysis for targeting high-value customers.
This feature allows you to identify and nurture your most valuable subscribers, increasing the effectiveness of your email marketing efforts.
tinyEmail vs Drip: Analytics
tinyEmail Reporting and Analytics
tinyEmail users can easily analyze the performance of their email campaigns by tracking important metrics such as open rates, unsubscribe rate, link clicks, bounce rate, and more.
Through URL-based attribution eCommerce store owners can set up and track their sales and revenue automatically. You're not required to insert the tracking links manually.
Plus, you can also measure your email performance by device (desktop and mobile), geo-location, email domains, and more.
Having these important metrics in hand allows tinyEmail users can measure the performance of their campaigns and adjust accordingly.
Drip Reporting and Analytics
Drip offers detailed analytics reports that give you a comprehensive overview of the success of your campaigns over time.
Like tinyEmail, Drip also allows you to see important metrics such as open rates, click-through rates, unsubscribe rates, and bounce rates. This helps in identifying areas of improvement and make data-driven decisions for your email marketing strategy.
Additionally, you can also filter your analytics data by workflow and time to see more detailed metrics of your campaign.
Another important feature is the total attributed revenue that gives sales data such as orders, order rate, revenue per person, and average order value.
With Drip's reporting and analytics features, you can delve deep into the data and gain valuable insights to optimize your campaigns and drive better results.
tinyEmail vs Drip: Integration
tinyEmail Integration
You can integrate your tinyEmail account seamlessly with third-party applications like WordPress, email providers, CRM, Payment, Forms, and others.
Here are the important apps and software with which you can integrate your account:
For more integration opportunities, you can even connect Zapier with tinyEmail to connect with more than 5000 applications and software.
Drip Integration
As an eCommerce store owner, you need to integrate your email service provider with popular eCommerce platforms to synchronize your customer data effortlessly.
When I last checked the integration feature offered by Drip, they have included integraton with popular platforms like Shopify, Bigcommerce, WooCommerce, and more.
Infact, they offer 150+ integration in different categories like accounting, CRM, eCommerce, lead generation, project management, SMS, sales, etc.
Here are the details:
- Accounting - FreshBooks, Chargify, Recurly, Sage
- Analytics - Google Analytics, Hotjar, BigPicture, Databox
- CMS - HubSpot, Kajabi, Ghost, WordPress, Squarespace
- CRM - ActiveCampaign, ConvertKit, ConstantContact, GetResponse
- Documents - Dropbox, Google Drive, Google Sheets
- Ecommerce - Shopify, Stripe, Fomo, Gumroad, PayPal
tinyEmail vs Drip: Affiliate Program
tinyEmail Affiliate Program
If you want to earn money promoting tinyEmail, then you can join its affiliate program and earn 30% recurring commission for life.
It offers a 60 day cookie period. Affiliate commissions are paid through PayPal (minimum threshold - $25) and Stripe bank transfer (minimum threshold - $10000).
Join the tinyEmail affiliate program here.
Also Read: GetResponse vs tinyEmail
Drip Affiliate Program
Drip affiliate program, also called agency program is not available for individuals. Only digital agencies can join this program to promote Drip to their eCommerce clients.
Affiliate commission awarded are based on the following tiers:
- Silver: Offers 15% commission, partner badge, demo account
- Gold: Offers 20% commission, partner badge, demo account, featured link on Drip website
- Platinum: Offers 25% commission, partner badge, demo account, featured link on Drip website. roadmap insights
Join the Drip's Agency Program today.
My Recommendation
Drip and tinyEmail are both powerful email marketing platforms that offer unique features and benefits.
If your business focuses on automation and personalization, Drip might be the right choice for you. With its advanced automation capabilities and in-depth segmentation options, Drip allows you to create customized and targeted email campaigns that resonate with your audience.
On the other hand, if simplicity and cost-effectiveness are your priorities, tinyEmail could be the better option. With its user-friendly interface and affordable pricing plans, tinyEmail makes it easy for businesses of all sizes to get started with email marketing.
Ultimately, the decision between Drip and tinyEmail depends on your business's specific needs and goals.
tinyEmails offers a free plan while Drip offers a 14 day free trial on its paid plans. I would recommend you to join both the platform and see for yourself which one is best for your needs.